Website Design Portfolio: November 2020
Avid & Co
Transferring a hastily created online store to a more robust sales platform. Helping to strengthen a brick and mortar store, with a strong and viable online presence.
Project Objectives
The Client
Hometown local toystore with a downtown physical presence in a college town filled with a wide diversity of professionals.
Target Audience
Parents of young children, and the remote grandparents of those children.
An even mix of mobile and desktop visitors.
Key Features
- Communicate the in-person fun and playful environment online while keeping it easy to use, maintain, and navigate.
- Simplified main menu.
- Mobile Menu that is comfortably clickable by the thumb or any finger.
- Clear Call To Action above the fold.
- Displaying Online Reviews for Products, and automating systems to ask for new reviews.
- Automatic related product suggestions.
- Simplified Checkout Process
- Calls To Action on the bottom of every page.
- Customized footer that ensures every page includes: Contact info, easy search, a simple contact form, and navigational breadcrumbs.
For a live view visit: Avid & Co